Posts Tagged ‘payoff model’

Payoff Models of Different Type of E-Commerce Products

Wednesday, April 8th, 2009

Products could be categorized to Common Products, Differentiated Products and Individual Products. As a result, the payoff models of E-commerce could be carefully applied according to the products type.

Common Products
Good Quality & Inexpensive could be considered as a proper strategy. You need to enlarge its producing scale and lower the cost.

Here is an example, alibaba group. Alibaba aims to get through its chains of supply relying on internet. Each element of the business, including companies, shops on taobao, consumers, organizes a large and competitive business chain.
(more…)